Pricing
Choose the plan that fits your product launch journey
Starter
Start moving your idea forward
$0/mo
Perfect for solo founders trying to structure their product launch
- 1 Launch Plan
- All core launch plan sections
- Milestone roadmap with priority tasks
- All core AI specialist agents
- Asset generation (3 assets/month)
- Document management
Perfect for: Founders ready to validate systematically
Build comprehensive launch plans
Track your progress
Most Popular
Professional
Accelerate your launch
$37/mo
Advanced features and more AI assistance
- Everything in Starter
- Unlimited Launch Plans
- Asset generation (10 assets/month)
- Document analysis (10 documents/month)
- Field-level suggestions (80/month or 1000/year)
- Unlimited collaborators (view-only and editors)
- Priority support
Perfect for: Serious founders and product teams
Boost productivity with advanced launch guidance and assets
Work with unlimited collaborators
Feature Comparison
Compare a detailed breakdown of the features available in each plan.
| Feature | Starter | Pro |
|---|---|---|
Structured Launch PlanComprehensive product framework with all essential sections to guide you from idea to first customers | ||
Workspace | 1 Plan | Unlimited Plans |
Editable | ||
Tasks | ||
Problem Definition | ||
Ideal Customer Profile (ICP) | ||
Stakeholder Personas | ||
Market Overview | ||
Competitors | ||
Jobs to be Done | ||
Value Proposition | ||
Adoption Friction | ||
Differentiation & Defensibility | ||
Pricing Strategy | ||
Go to Market Strategy | ||
Message Map | ||
Elevator Pitch | ||
Objection Handling | ||
Retention Strategy | ||
Evidence and artifacts | ||
Questions to Ask | ||
Confidence Score | ||
Completeness Score | ||
AI AssistanceIntelligent, specialized AI agents and tools to accelerate your product launch | ||
Agent Chat | ||
Founder Guide | ||
Task Planner | ||
Problem Scout | ||
Persona Builder | ||
Market Analyst | ||
Solution Architect | ||
Pricing Strategist | ||
Go to Market Strategist | ||
Growth Analyst | ||
Asset Specialists | ||
Task generation | ||
Asset generation | 3 assets per month | 10 assets per month |
Document analysis | ||
Field level suggestions | 80 suggestions per month | |
TasksAI-generated and manually created actionable tasks tailored to your situation | ||
Editable | ||
Content suggestions | Included with generated task | Included with generated task |
DocumentsCentralized file storage and document management for your notes, validation evidence, and other documents | ||
Centralized file storage | ||
Document analysis | 10 documents per month | |
CollaborationShare your launch plan with team members, advisors, and stakeholders | ||
Viewers | Unlimited | Unlimited |
Editors | Unlimited | |
Asset and Content TypesGenerate various types of marketing and product assets to accelerate your product launch | ||
Interview guides | ||
Landing page structure | ||
Email templates | ||
Marketing messages | ||
SupportGet help when you need it with various support options. | ||
Founder Guide product support | Standard | Priority |
Community access | ||
ServicesGet help when you need it with various add-on services. | ||
Live coaching session | ||
Build My MVP | ||
Build My Website | ||
Build My Pitch Deck | ||
Market My Product | ||