Features

Every plan, side by side.

Exactly what you get at each tier, from the free Business Profile to a hands-on partner in the work. No hidden gates.

In every plan

The whole toolkit, from day one

Even on the free Starter plan you get the comprehensive business profile, milestone roadmap with step-by-step guidance, every AI specialist, and all asset types. Moving up a tier raises your usage and adds community and mentorship.

The comprehensive business profileEvery section, editable, on every plan

  • Problem Definition
  • Ideal Customer Profile (ICP)
  • Stakeholder Personas
  • Market Overview
  • Competitors
  • Jobs to be Done
  • Value Proposition
  • Adoption Friction
  • Differentiation & Defensibility
  • Pricing Strategy
  • Go to Market Strategy
  • Message Map
  • Elevator Pitch
  • Objection Handling
  • Retention Strategy
  • Evidence & Artifacts
  • Questions to Ask
  • Confidence Score
  • Completeness Score

Every AI specialistThe full agent roster, plus AI task generation

  • Agent Chat
  • Founder Guide
  • Task Planner
  • Problem Scout
  • Persona Builder
  • Market Analyst
  • Solution Architect
  • Pricing Strategist
  • Go to Market Strategist
  • Growth Analyst
  • Asset Specialists

All asset types

  • Interview guides
  • Landing page structure
  • Email templates
  • Marketing messages

And the essentials

  • Editable AI-generated tasks
  • Content suggestions
  • Centralized file storage
  • Unlimited viewers
  • Contact management
  • Social post composer
FeatureStarterOperatorBuilder
Product and usage
AI usageLimitedOne productMultiple ideas (2x Operator usage)
Pay-as-you-go AI overageYesYes
Bring your own AI (MCP access)YesYes
Workspaces1UnlimitedUnlimited
Document storage10MB100MB1GB
CollaborationView onlyEditorsEditors
Social posting and analyticsManualAutomation add-on coming soonAutomation add-on coming soon
Community and expertise
Discord, office hours, eventsYesYesYes
Online and vibe-coding workshopsYes
Async mentor chatYes
Weekly assignmentsYes
Private 1:1 guidance1 hour / month
Group roundtables and hot seats2 hours / month
Engineering supportRecorded workshops

No equity. No gatekeeping.

Start free, then move up the moment you need more. Cancel anytime.